{"id":2682,"date":"2021-10-10T14:38:00","date_gmt":"2021-10-10T12:38:00","guid":{"rendered":"https:\/\/primeone.cloud\/portfolio\/digital-sales-and-marketing-at-oegig-with-oracle-cx-cloud\/"},"modified":"2026-03-30T16:51:59","modified_gmt":"2026-03-30T14:51:59","slug":"digital-sales-and-marketing-at-oegig-with-oracle-cx-cloud","status":"publish","type":"portfolio","link":"https:\/\/primeone.cloud\/en\/referenzen\/digital-sales-and-marketing-at-oegig-with-oracle-cx-cloud\/","title":{"rendered":"Digital sales and marketing at \u00f6GIG with Oracle CX Cloud"},"content":{"rendered":"\t\t
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End customer:<\/strong>
\u00d6sterreichische Glasfaser-Infrastrukturgesellschaft (\u00f6GIG)<\/p>

Implementation period:<\/strong>
4 weeks for phase 1, ongoing optimization<\/p>

Products:<\/strong>
Oracle CX Cloud (Marketing, Sales & Service Cloud)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\tThe challenge<\/span>\t\t\t\t\t<\/div>\n\t\t\t\t\t
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The Austrian Fiber Optic Infrastructure Company (\u00f6GIG)<\/strong> was founded in 2019 to provide rural and poorly developed regions in Austria with fiber optic infrastructure. As a young company, \u00f6GIG faced the challenge of establishing a CRM system from scratch that would map all processes in sales, marketing and service.<\/p>\n

\"The biggest challenge was definitely time.\"<\/em> Explains Roberto Peric<\/a><\/strong>project manager at \u00f6GIG: \"Processes for marketing, sales and service had to be defined and the selection process for a CRM system started within a short period of time. A tight schedule and quick decisions were crucial in order to realize the planned go-live in October 2021.<\/p>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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We supported \u00f6GIG with the introduction of Oracle CX Cloud<\/strong>, which covers all key CRM areas - marketing, sales and service. The GDPR compliance functions<\/strong>, usability<\/strong> and future-proofing<\/strong> of the application were particularly decisive factors in the choice of this solution. But the decisive factor was the close cooperation with us as the implementation partner. Our ability to set priorities quickly and develop efficient solutions was crucial to the success of the project.<\/p>\n

In the first project phase, an essential set of CRM functions for sales was implemented within just 4 weeks<\/strong>. As a result, \u00f6GIG was able to quickly drive forward marketing and sales in the municipalities<\/strong>. The second phase involved implementing the marketing functions and other sales processes, including connecting the website for an automated ordering process.<\/p>\n

Special requirements
<\/strong>Offline functionality was a special requirement, as there is poor network coverage in some regions of Austria. Here we were able to support \u00f6GIG with the native Oracle app, which enables employees in the field to enter important data even without a network connection.<\/p>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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By implementing Oracle CX Cloud, we were able to put \u00f6GIG in a position to digitize sales and marketing within a very short time. The first go-live within just 4 weeks enabled the team to launch and scale the sales campaigns more efficiently. The system not only supports \u00f6GIG in sales, but also offers comprehensive customer support<\/strong> from the first contact through to order confirmation thanks to the marketing and service functions.<\/p>\n

With seamless integration into the existing IT infrastructure<\/strong>, the \u00f6GIG team was also able to implement the automated order flow, which enables customers to confirm their orders quickly and easily.<\/p>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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Following the successful introduction of the first functions, we are working with \u00f6GIG on the connection of further IT systems<\/strong> and on the continuous optimization of the solutions. A central point is the integration of further discount and reporting tools as well as the further development of service processes through the introduction of a ticketing system.<\/p>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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The cooperation between \u00f6GIG and us has shown how important it is to implement efficient CRM solutions<\/strong> within a short period of time and at the same time develop them further in the long term. With Oracle CX Cloud<\/strong>, we have created a future-proof solution that supports \u00f6GIG in the areas of sales and marketing as well as service. Thanks to the close and cooperative partnership, we were able to ensure that \u00f6GIG will continue to benefit from the latest technologies in the future in order to successfully achieve its goals.<\/p>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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End customer:\u00d6sterreichische Glasfaser-Infrastrukturgesellschaft (\u00f6GIG) Implementation period:4 weeks for phase 1, ongoing optimization Products:Oracle CX Cloud (Marketing, Sales & Service Cloud) The challenge The Austrian Fiber Optic Infrastructure Company (\u00f6GIG) was founded in 2019 to provide rural and poorly developed regions in Austria with fiber optic infrastructure. As a young company, \u00f6GIG faced the challenge of […]<\/p>\n","protected":false},"author":1,"featured_media":4352,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[40,39,44],"portfolio_tag":[],"class_list":["post-2682","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-marketing","portfolio_category-sales","portfolio_category-service"],"acf":[],"yoast_head":"\nDigital sales & marketing at \u00d6GIG with Oracle CX | primeone<\/title>\n<meta name=\"description\" content=\"\u00f6GIG digitizes sales and marketing with Oracle CX Cloud, marketing automation and CRM processes implemented by primeone.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/primeone.cloud\/en\/referenzen\/digital-sales-and-marketing-at-oegig-with-oracle-cx-cloud\/\" \/>\n<meta property=\"og:locale\" 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